about me

Hi, I'm Sissy!

Born and raised in LA, I studied journalism and Web Development @ USC! I'm a product designer dedicated to empowering and enabling audiences through thoughtful human-centered design. I bring an audience-first mindset to everything I create.

Journalism taught me that a great, accessible story is one that truly understands its audience. This same principle led me to UX design, where I not only tell compelling stories, but also create products that shape people’s experiences. Just as a well-crafted story is clear, objective, and easy to understand, my designs aim to be intuitive and inclusive, serving the needs of users with purpose and clarity.

Previous Work

Product Design Intern, 2023/2024

Digital Services Intern, 2024/2025

Communities That Shaped Me

HackSC Product Lead

HackSC is USC’s biggest student-run hackathon, and I led design for two years. I helped craft the branding and user experience for Hibiscus, a multi-platform web portal that supported over 800 participants. I mentored newer designers, collaborated with developers to ship websites, and made sure everything felt playful and cohesive — like the kind of hackathon we’d want to attend.

Annenberg Media Multimedia Journalist and Audience Researcher

I researched ways to help our newsroom understand how Gen Z interacts with news. I ran A/B tests, spotted engagement patterns, and shared insights that shaped how our journalism reached students — whether that was through TikToks, headlines, or the content our posts. Alongside that, I worked as a multimedia journalist — reporting, producing, and editing stories across formats. That work sharpened the same muscles I use as a UX designer: empathy, storytelling, clarity, and always thinking about the audience first.

Innovative Design UX Designer

I got my start in design here as a freshman — designing websites and brand identities for student orgs across campus. Later, I joined the tech committee and helped redesign our internal site to better support club operations. It was my first taste of real-world design work, and where I fell in love with crafting digital experiences that are both functional and fun.

Philosophies

Design Quality Grows From Intellectual Quality

I’m constantly evolving my skillset to meet the needs of the digital landscape. Whether it's staying updated with the latest accessibility guidelines, reading books, or experimenting with new design patterns, I approach every project with a fresh, adaptable mindset.

Embrace The Journey

I embrace the learning curves, the discomfort, and the doubt. I embody a growth mindset and let my optimism drive me. With persistence and a deep curiosity for design, I can go far.

Outside of work I'm..

Creating sick Spotify playlists

Making Pinterest boards

Collecting hirono figures

Watching lots of movies

Exploring my sense of fashion

Attending basketball games